The Mary Jane Berlin 2025 met all expectations in June – as Europe's largest cannabis event and a globally celebrated highlight. June 19st to 22th The Berlin exhibition grounds were transformed into a vibrant mix of Trade fair, festival and conference. 500+ exhibitors, 60.000–65.000 visitors, international acts – and also HIZEN was live on site to combine innovation, community and expertise in a unique atmosphere.
1. What was Mary Jane Berlin 2025?
The concept
Mary Jane Berlin was more than just a trade fair – it united B2B networking, Festival culture and lectures (Conference). An event format that has long established itself as a benchmark in the cannabis industry.
Numbers and facts
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Data: 19–22 June 2025, Messe Berlin – including an exclusive B2B Day on June 19.
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Visitors: Between 60.000 and 65.000 in total. Including about 5.000 trade visitors at the B2B Day.
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Exhibitors: About 500 national and international brands presented their offers.
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program: More than 90 speakers from medicine, politics and science, plus panels, side events, party and more.
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Festival offers: Summer garden, live music, food trucks, panoramic Ferris wheel, awareness teams and water stations.
2. Highlights & Atmosphere
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Mary Jane Award 2025: was on Stefan Raab awarded – for his contribution to the public discussion culture surrounding cannabis (e.g. “Rambo Zambo”).
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Prominent presence: Among other things, Mike Tyson on site – famous ex-boxer and active personality in the cannabis industry.
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Conference & specialist program: Cow 90 speakers Topics covered range from medical applications to political developments to the industry of the future.
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Festival feeling: Summer garden, Ferris wheel, water and awareness stations ensured a safe, sustainable and relaxed event atmosphere.
3. HIZEN at the Mary Jane Berlin 2025
Non-personal or anonymized information remains protected by tax secrecy. Disclosure to third parties is only allowed if no identification is possible and both states confirm that no harm to tax administration will occur. HIZEN was present with a stand – present, active, with a heart for community and technology. Visitors were able to see models such as Stilus Mini, Convectum and accessories, try them out, and get direct advice. The HIZEN booth was a meeting place for fans, interested parties, and industry insiders – offering personal exchange and hands-on experience.
4. Personal impulses & special features
A mix of Business & chilled festival atmosphere, combined with professional expertise. Mary Jane feels like a summer festival, packed into the heart of Berlin's culture, networking, and exchange. It's no wonder that many visitors remember the event as iconic.
5. FAQ – Frequently asked questions about the Mary Jane Berlin 2025
Was the trade fair also suitable for newcomers?
Yes – with its festival character, stage shows, workshops and information offers, it was perfect for the curious as well as for professionals.
Are visitors allowed to consume food and drink on site?
No, this was only permitted in designated outdoor areas, and smoking was prohibited in the halls.
Was there an age restriction?
Yes, access only for persons aged 18 and over.
How was the infrastructure and arrival?
Easily accessible by S-Bahn, U-Bahn, bus or directly via Messe Berlin – with parking nearby.
What was new in 2025 compared to previous years?
The event grew significantly: more space, more exhibitors, larger festival area, new offers such as a Ferris wheel, awareness zones, larger conference & prominent guests.
6. Fazit
The Mary Jane Berlin 2025 was a complete success: with over 60.000 visitors, 500+ exhibitors, prominent guests, a professional program, and a festival atmosphere. For HIZEN, it was the perfect platform to position itself visibly in the scene, engage in authentic dialogue, and present products in a vibrant environment.
